Sturgis Motorcycle Rally 2026 Set Times & Lineup in Sturgis
Aug 7 – 15, 2026 · Sturgis, South Dakota, USA
The Sturgis Motorcycle Rally, established in 1938 by the Jackpine Gypsies Motorcycle Club, has evolved into the world's largest motorcycle gathering, attracting over 500,000 enthusiasts annually. Held in Sturgis, South Dakota, the rally spans 10 days each August, transforming the town into a vibrant hub of motorcycle culture. Attendees can experience a diverse array of events, including live concerts featuring renowned artists, scenic rides through the Black Hills, bike shows, and vendor exhibitions. The rally's rich history and dynamic atmosphere make it a bucket-list event for riders worldwide.